Impacts the audience
Due to their size and location billboards is the most effective format at leaving a big impact on the audience.
Leads to major highways
The large format furniture is strategically located on the largest roads entering Riga, therefore effectively reaching daily commuters.
Fits into the environment
Large format advertisement is very effective while fitting in the environment very well.
Great campaign support
Large Format network is a great boost to a format mix campaign. It is strengthening the messages delivered by the high frequency of the smaller OOH formats.